We at HoustonWSites thank you for reading this self-description article of our origination. Our business, like many others, was created after the necessity of doing the
job better than many other companies in the marketplace.
Our commitment is to dedicate our efforts and attention to the details in our performance, producing customer-long-lasting satisfaction, making sure our products and
services help accomplishing your objectives and, at the end of the process, they produce the economic and social benefits you are looking for.
Our main objective is to serve you in the manner that you expect a technology company to do. Most likely, as a professional in your field, you are looking for skilled,
honest, on-time and reasonably priced performance from an organization providing you a service, whatever this may be.
HoustonWSites is an enterprise designed and organized to provide both, Texas and national markets the solutions your business requires, closing the gaps that those
technological necessities keep your business from reaching its maximum potential. We are equipped to offer your business services and products designed and developed
specially to satisfy your present and future needs.
From our perspective and with the experience of many decades in the technological business, we want to give you a view of what a website and the work of social
media carries to your business, whatever this may be.
You probably know of many companies that are doing extremely well without a website and, naturally, without the benefits of social media. Yes, those companies do
exist and they are indeed doing well. The question that is hard to answer is this: How much better would they be doing with a website and social media?
For many business owners across the nation, the benefits of a website are not that clear yet. To give light on this matter is that we give you the following list of what we
view as the central benefits of a website, and, naturally, by website, we are talking about a well-designed and professionally presented website, not an electronic version
of flyers or brochures.
The order of this list does not have a priority intention; please value them at the same level, all of them are important in our view:
You are visible to people. In a market place as dynamic and intense as ours, potential customers will try to find you on the Internet without success. Your organization
does not exist in the world and thus your name, your image and your presence are not there for people to see you, to learn about you and your products/services. In
today s purchasing processes, individual and company buyers research the Internet before buying services and products. If you are not there... you do not exist.
You get an additional weapon on the sales front. For pioneer organizations (no competition at all), the goal would be to educate potential buyers about the services and
products an organization offers to the public. For an organization that has multiple local and distant competitors, the marketplace is a war-front where sales skills,
resources, references, advertising, networking, presentations, posters, flyers, brochures and a WEBSITE are all an integral part of the sales strategy. The goal is to sell more,
to promote more, to capture more markets, and at the end of the process, the company becomes to be a profitable enterprise.
Of these various tools, well-thought websites are of paramount importance, as they are the door to your business. Every time a person visits your website, he/she is visiting
your building, your office, your warehouse, your meeting room. In addition to this, it should impact your readers and visitors in specific ways: Do you respond to the
questions or information they have? Is this a clean, spacious landscape with easy to read information? Is it simple to go from one page to another? Does it load fast? These
are some of the many considerations we at HoustonWSites take into account when developing for your business.
You offer confidence to your audience. The WWW has been with us for sometime, and for this reason, many visitors to the Internet today may not recall that in previous
times, direct mailings, yellow pages, promotional adds, and other events were the tools of the day. Today, business is different. A sound website tells the story of a
company with presence in the marketplace, with personality, with stability. It tells people you have the motivation to become a member of the WWW, to update your
presentations, to open your doors, for people to read about who you are and your opinions about those areas, you are the expert.
You collect buyer’s information. One of the treasures you may appreciate in your organization is information about buyers or potential buyers for later utilization in
your marketing campaigns. A well-defined website will serve you as an information-collector agent, eager to produce a mailing list of individuals that willingly have
offered you their name, address, email address, and, perhaps who they are and how much money they produce in a period. Not for every business model, but maybe you
could give a membership through your website for a newsletter or any other incentive you may offer. The more information you have of potential buyers, in this way, the
more warm contacts you have.
You control how people can find you. Here we are talking about search ranking issues; this is search engine optimization that will help you define where your website
shows up and for what specific queries. The objective is that through the content, links and branding, your website becomes an influence in the eyes of the search engines.
Last but not least: NUMBERS. By NUMBERS, we simply refer to the well-known statements offered by most professional sales-persons of all times:
Sales is a numbers game: the more people see your product/service more people buy your product.
Through our Social Media efforts, traffic to your website is increased; this essential task assures that potential buyers will see you products/services. The truth about
creating and publishing a website to the WWW is precisely this; the more visibility you have, the more and better results you will obtain.
We at HoustonWSites will offer you a complete turnkey solution to achieve the results and objectives you are looking for.